Hasbro Women Innovators of Play will kickstart its 2024 marketing campaign with its second Annual Problem, networking occasions, and its first Girl Innovators of Play marketing campaign in partnership with Girl Up, a girl-centered management growth initiative.
Lady Innovators of Play occasions will start in August, with Lady Up Bootcamp. Later this 12 months, there can be a Lady Up Mission Awards Collaboration and a Lady Up x Hasbro Mission Awards Innovation Lab. Key occasions for Hasbro Ladies Innovators of Play this 12 months embody the second Annual Digital Occasion and second Annual Problem, which each start Oct. 10.
Hasbro launched its first annual Ladies Innovators of Play occasion last fall, with the objective of encouraging extra feminine participation within the toy and gaming industry by internet hosting networking and inventive packages for girls. Shortly after, Hasbro launched academic and mentorship campaigns for younger women ages 13 to 24, referred to as Lady Innovators of Play, along side Lady Up.
Hasbro Ladies Innovators of Play 2023 Problem Winners HQ Go to | Supply: Hasbro
Hasbro Ladies Innovators of Play 2023 Problem Winners HQ Go to | Supply: Hasbro
Hasbro Ladies Innovators of Play 2023 Problem Winners HQ Go to | Supply: Hasbro
Kicking off this 12 months’s occasions on March 26, Hasbro hosted the highest three winners of the 2023 Hasbro Ladies Innovators of Play Problem at firm headquarters for a full day with the management and Inventor Relations groups, and a mentorship session with a Hasbro girl chief. The winners are Sandra Harewood, a household phrase recreation inventor from London; Mandy and 6-year-old Maggie Goddard, mom and daughter preschool recreation co-inventors from Indiana; and Ellie Dix, a household card recreation inventor from Hertfordshire, UK.
“We’re on a mission to draw extra ladies and ladies to the toy and recreation business, and I couldn’t be extra impressed by the response to our Ladies Innovators of Play occasion and Problem,” says Kim Boyd, President, World Manufacturers and Franchise Administration at Hasbro. “As a real testomony to the facility of girls inventors in all places, Hasbro is thrilled to be investing in an unbelievable recreation by one of many Problem’s successful inventors, Ellie Dix, and we can be partnering with Ellie to additional develop her recreation idea. We’re making the 2024 program even greater and higher and might’t wait to share extra particulars quickly.”
Extra particulars on Hasbro Ladies Innovators of Play 2024 are coming quickly. Extra data, sign-ups, and updates on this 12 months’s programming may be discovered on the marketing campaign website.
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